3. Sharing of Information
We may share the information we collect, including your Personal Information, with third parties under the following circumstances.
Service Providers and Business Partners
We do not sell your Personal Information and only share it with third parties to operate our Services. We may share your Personal Information with our service providers that perform marketing services and other business operations on our behalf, under our instructions and in compliance with appropriate technical and organizational security measures to protect your data. For example, we may partner with other companies to provide you support services, authentication services, prevent fraud on our Services, administer our promotions, referral programs, sweepstakes, and surveys, perform analytics, maintain the accuracy of our databases, facilitate your travel reservations, fulfill your product purchases, and administer your rewards or payments. Further, we may share your information with our financial institution partner for the purposes of providing rewards or benefits to you and marketing our co-branded credit cards to you. We will not sell your Personal Information, but we may rent, sell, and share anonymized information that cannot be used to identify you with merchant partners, third parties, or affiliates. Anonymized information means information that does not include your Personal Information and does not include payment information.
Protection of Rights and Other Legal Purposes
We may share the information we collect, including Personal Information, to the extent permitted by applicable law, (i) in response to subpoenas or other legal process or if in our good faith opinion such disclosure is required or permitted by law; (ii) at the request of governmental authorities conducting an investigation; (iii) to defend our terms and conditions or other policies applicable to our Services; and (iv) to protect the rights, property, life, health, security and safety of us or any third party.
Business Transfers
We may share the information we collect, including Personal Information, with any third party in connection with, or during negotiations of, any proposed or actual merger, purchase, sale (including a liquidation, realization, foreclosure, or repossession), or any other type of acquisition of all or any portion of Company assets, conveyance or transfer of all or a portion of our business to another company.